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Market Research Analyst in Savannah, Georgia, US at Hargray

Date Posted: 3/7/2019

Job Snapshot

Job Description

General Description of Position:

Hargray is a premier provider of integrated communication solutions for both commercial and residential customers. We offer a dynamic entrepreneurial environment that fosters creativity and we empower our employees to envision and deliver customer delight.

Currently seeking a Market Research Analyst to pull together all of the research required to complete new initiatives and present findings to leadership teams for review.

Duties & Responsibilities:

  • Support the Local Market Area and Business Leadership with ad-hoc special projects that support management and overall strategic priorities.
  • Consult with third party market research firms and Hargray marketing functions to help them make the best decisions possible by learning to provide clear and actionable recommendations
  • Develop new reports and tools, as needed and organize, analyze, and present data and information using Excel and PowerPoint.
  • Manage and execute all phases of a market research study, including study design, questionnaire development, survey programming (where necessary), fieldwork coordination, analysis, writing consultative reports and presentations.
  • Develop tools and drive efforts to better support business development functions and revenue-driving activities. Such efforts include intensive relationship and/or company analysis, preparing company information, assisting with developing and researching business development target lists.
  • Gather data about consumers, competitors, and market conditions.
  • Compile and analyze statistical data using modern and traditional methods to collect it.
  • Convert complex data and findings into understandable tables, graphs, and written reports.
  • Measure the effectiveness of new market programs and strategies.
  • Track new and future developments in selected markets.
  • Work with third-party consultants and assist with data collection and analysis of their findings.
  • Travel to new market areas for in-market research.

Job Requirements

Minimum Qualifications:

  • 3 to 5 or more years of relevant experience
  • Willingness and ability to operate in a fast-paced environment with high energy level.
  • Excellent communications and teamwork skills; must be able to effectively advise and interact with business leaders in other parts of the company.
  • Ability to analyze large data sets.
  • Strong market research skills.
  • Requires discretion regarding sensitive Company information.
  • Ability to organize and manage multiple priorities.
  • Bachelor’s degree or equivalent work experience.